PERFORMANCES Magazine, the official theater program for Southern California’s most prestigious performing arts venues, is read by more than 6 million cultural consumers annually. Broadway, symphony, opera, jazz and dance patrons are hard to reach, let us help you reach this influential demographic.
97% of audiences read PERFORMANCES Magazine, with more than one-half reading it both at the theater and at home.
Capacity to Spend
PERFORMANCES readers’ median household income is nearly three times higher than the average SoCal resident. At $116,900, PERFORMANCES delivers higher HHI than America’s top publications.
Friends With Benefits
65% of our audience members are more likely to make purchases from PERFORMANCES Magazine advertisers due to the advertisers’ support of the arts.